Food colorants – also known as food dyes or additives – are substances added to food products to enhance or restore color lost during processing or storage. These compounds interact with the natural components of raw ingredients and finished goods, creating visually appealing products that meet consumer expectations.

In modern food production, colorants play a critical role not only in aesthetics but also in perceived flavor and freshness. From candies and beverages to dairy and baked goods, color is a major factor influencing purchasing decisions.

International and Georgian Standards for Food Dyes
There are currently more than 80 food colorants approved for use globally, according to international regulatory bodies such as the European Food Safety Authority (EFSA) and Codex Alimentarius. Out of these, approximately 60 food dyes are authorized for use in Georgia, based on national legislation and risk assessments conducted by local and international experts.

These approved dyes are subjected to strict safety, quality, and usage level regulations to ensure they pose no harm when consumed within the recommended limits.

Mandatory Labeling Requirements for Specific Food Dyes in Georgia
As part of Georgia’s commitment to food safety and consumer transparency, certain synthetic food dyes are regulated more strictly. In accordance with Georgian food labeling legislation, products containing the following dyes must include a mandatory health warning on their packaging:

• Sunset Yellow (E110)
• Quinoline Yellow (E104)
• Azorubine (E122)
• Allura Red (E129)
• Tartrazine (E102)
• Ponceau 4R (E124)

These dyes have been identified in some studies as potentially influencing children’s behavior. Therefore, food labels must clearly state the following message: “May have a negative impact on children’s attention and activity.”

This requirement aligns with EU Regulation No. 1333/2008 on food additives, which Georgia partially harmonizes with in its national legislation.

The Role of Certification in Ensuring Compliance
Businesses involved in food production, importation, or retail in Georgia must ensure that all products comply with local food safety and labeling regulations. Certification bodies play a crucial role in:

• Verifying that only approved food colorants are used
• Ensuring accurate labeling of food additives
• Conducting routine compliance audits and product testing
• Educating manufacturers about safe usage and consumer risks

By working with the Georgian Certification Organization, companies can ensure full compliance with national standards, avoid legal penalties, and build consumer trust through transparency and quality assurance.